So…The BBC:
Pretty big subject matter to be honest, I think I’ve started a bit broad, I’ll narrow it down…
So…BBC science:
There, I can work with that. As far as the BBC’s “Inform Educate Entertain” slogan is concerned, science articles more than easily have the first two aims covered, and it is at the third that they seem to hit a snag.
The main vibe I got from the lecture was that writing about science is a balancing act between how much information you want to convey to the reader, and how you can keep them interested in what your saying, and with science it must be said it can sometimes be harder to break down the jargon than if you were learning computer programming, in French.
I like to include little opinions or personal feelings to make what I say more relatable, but the BBC, as the speaker made clear in her bit about different writing styles, is limited by it’s vow of impartiality in this respect, writing without taking sides can sometimes seem quite drole, as everyone loves a conflict.
As the speaker made clear though, the way the BBC deal with this is by using the internet’s multimedia capabilities, combining video, audio and text together and using the best qualities of each. Having the scientists appear as people in the video will also make it more relatable, which has already emerged as a key theme that I reckon is gonna continue through these talks.