Monthly Archives: August 2009

Introducing Twitter as a professional development tool

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Date: Thursday 17th September 2009
Venue: The Mitchell Library, Glasgow G3 7DN
Format: Training session involving a number of practical activities and trainer input.
Duration: Half day 9.30 to 12.30pm (registration and coffee from 9.30am)
Session Leader: Gillian Hanlon (SLIC) Gillian is responsible for developing Web2.0 services within SLIC/CILIPS and is leading the creation of national guidelines to support the adoption of new technologies by Scottish library services.

No of places: 10
Cost: 20 pounds CILIPS members; 30 pounds non-Members; 25 pounds institutional members. Fee includes coffee on arrival and mid-morning refreshments.
What is this training session about? Its about learning how to make use of microblogging for professional communication and collaboration. This technology allows remote participation in professional development events and conferences, helps users stay engaged with the library community, give and receive real time feedback, create personal learning networks and learn on the fly. Twitter may also be used as an innovative service development tool and this will be explored too.

Who should attend? This session is likely to be of interest to anyone who wants to learn more about Twitter and its practical uses in professional activities including staff development.

Advocating your Organisation: Gain the Support you Deserve

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Date: Friday 25th September 2009
Time: 0945 – 1630
Venue: MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG
Sector: All sectors

Summary of the day
This session will demonstrate how a planned approach to advocacy, intended to influence the right people, in the right way, at the right time can put your organisation in a much stronger position. It will support a range of activities including negotiating difficult budget decisions, riding out the economic storm, and taking advantage of funding opportunities. Advocacy is an essential element of marketing and communications: it is about systematically identifying stakeholders and building bridges to get their support, which may make the difference between success and failure.

Learning objectives
– Understanding how to make best use of advocacy
– Developing an Advocacy Strategy
– Understanding how advocacy sits with marketing and communications Developing methodologies for stakeholder and community engagement

Areas covered during the day

– Effectively reviewing which individuals have an impact on your organisation’s success
– Setting clear objectives
– Prioritising the tasks
– Developing and using a stakeholder engagement map for own organisation
– Workshop on engagement skills and techniques

Registration: 09:45 – 10:00
Course: 10:00 – 16:30

Trainers: Hopkins van Mil
Cost: £125 (+ VAT) per delegate; cost includes all course papers, refreshments, and lunch.