Date: Friday 25th September 2009
\nTime: 0945 – 1630
\nVenue: MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG
\nSector: All sectors<\/p>\n
Summary of the day
\nThis session will demonstrate how a planned approach to advocacy, intended to influence the right people, in the right way, at the right time can put your organisation in a much stronger position. It will support a range of activities including negotiating difficult budget decisions, riding out the economic storm, and taking advantage of funding opportunities. Advocacy is an essential element of marketing and communications: it is about systematically identifying stakeholders and building bridges to get their support, which may make the difference between success and failure.<\/p>\n
Learning objectives
\n– Understanding how to make best use of advocacy
\n– Developing an Advocacy Strategy
\n– Understanding how advocacy sits with marketing and communications Developing methodologies for stakeholder and community engagement <\/p>\n
Areas covered during the day<\/p>\n
– Effectively reviewing which individuals have an impact on your organisation’s success
\n– Setting clear objectives
\n– Prioritising the tasks
\n– Developing and using a stakeholder engagement map for own organisation
\n– Workshop on engagement skills and techniques<\/p>\n
Registration: 09:45 – 10:00
\nCourse: 10:00 – 16:30<\/p>\n
Trainers: Hopkins van Mil
\nCost: \u00c2\u00a3125 (+ VAT) per delegate; cost includes all course papers, refreshments, and lunch.<\/p>\n","protected":false},"excerpt":{"rendered":"
Date: Friday 25th September 2009 Time: 0945 – 1630 Venue: MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG Sector: All sectors Summary of the day This session will demonstrate how a planned approach to advocacy, intended to … Continue reading