{"id":1818,"date":"2008-01-12T00:00:00","date_gmt":"2008-01-12T00:00:00","guid":{"rendered":"http:\/\/localhost\/wptest\/2008\/01\/12\/to-what-extent-does-the-consumer-society-we-live-in-today-affect-our-self-identity\/"},"modified":"2008-01-12T00:00:00","modified_gmt":"2008-01-12T00:00:00","slug":"to-what-extent-does-the-consumer-society-we-live-in-today-affect-our-self-identity","status":"publish","type":"post","link":"https:\/\/blogs.ncl.ac.uk\/philosophy\/2008\/01\/12\/to-what-extent-does-the-consumer-society-we-live-in-today-affect-our-self-identity\/","title":{"rendered":"To what extent does the consumer society we live in today affect our self identity?"},"content":{"rendered":"<p>Territory: The territory I have considered in this project in order to understand the changing nature of identity is that of advertising in contemporary society. I have explored the history of advertising, the psychology of advertising and some advertising techniques that are used by companies to persuade. Concepts: The key concepts I have engaged with in this project are: &#8211; Loss of agency -Fragile nature of identity -Identity given by society -Identity in flux. Key questions I have engaged with are: -How is our identity formed in modern society? -How has it changed over time? -What are the influential factors on identity? -How do advertising agencies target individuals? -What methods do they use?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Elanor Harris, 2008, Stage 3<\/p>\n","protected":false},"author":8792,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[518,22,123],"tags":[427,159,28],"class_list":["post-1818","post","type-post","status-publish","format-standard","hentry","category-518","category-abstracts","category-stage-3-abstracts","tag-advertising","tag-consumerism","tag-identity"],"_links":{"self":[{"href":"https:\/\/blogs.ncl.ac.uk\/philosophy\/wp-json\/wp\/v2\/posts\/1818","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ncl.ac.uk\/philosophy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ncl.ac.uk\/philosophy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ncl.ac.uk\/philosophy\/wp-json\/wp\/v2\/users\/8792"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ncl.ac.uk\/philosophy\/wp-json\/wp\/v2\/comments?post=1818"}],"version-history":[{"count":0,"href":"https:\/\/blogs.ncl.ac.uk\/philosophy\/wp-json\/wp\/v2\/posts\/1818\/revisions"}],"wp:attachment":[{"href":"https:\/\/blogs.ncl.ac.uk\/philosophy\/wp-json\/wp\/v2\/media?parent=1818"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ncl.ac.uk\/philosophy\/wp-json\/wp\/v2\/categories?post=1818"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ncl.ac.uk\/philosophy\/wp-json\/wp\/v2\/tags?post=1818"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}