How to test policy interventions for sustainable food choices

Dr Luca Panzone, School of Agriculture, Food and Rural Development, Newcastle University

food-store

There is increasing policy attention on the choices we make as consumers, particularly the impact these choices make on the environment. Everyday choices such as what we buy in supermarkets can have a significant impact on the planet, as they determine what we cook, eat or waste.

The plastic bag charge in the UK, for example, resulted in a massive drop in plastic bag use at retailers, significantly reducing plastic waste. For food shopping, if we could understand what drives our choices better, we could then advise retailers on how to design the shopping experience to better facilitate the task of consumers who value protection of the environment.

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