Our new book Monetising data – how to uplift your business by Andrea Ahlemeyer-Stubbe and Shirley Coleman is due to be published by Wiley in March 2018.

The book invites the reader to think about their data resources and be creative in how they use them. We explore innovative applications of statistical thinking and data analysis and include 21 case studies in areas such as energy, transport, open data, manufacturing, finance and smart data from the internet of things. The book has a management focus and covers the whole loop of using data for business decisions and continuously improving what information is gathered. 

Our book entitled “A Practical Guide to data mining for business and industry” by Andrea Ahlemeyer-Stubbe and me has now been published by Wiley (April 2014). The book focuses on sales and marketing applications but these ideas can also be appreciated in education and government where there is great potential.