SYBIL EU-FP7 consortium members at the IGM embarked on a fun tour of Newcastle to raise awareness of rare disease research. The researchers from Prof Michael Briggs’s and Dr Kasia Pirog’s labs donned cartilage research themed T-shirts and went on a tour of the iconic monuments of Newcastle to chat to the public about the importance of rare disease research. This was complemented by a Twitter and social media campaign in order to reach a wider audience in Newcastle and in the UK.