My project is set in the domain of existential fashion, particularly the rise of apocalyptic styling following the Covid-19 pandemic and its effects, both positive and negative. I have drawn philosophical concepts from the works of Jacques Derrida, including his ‘Of Grammatology’. Alongside this, I have referred to Ulrick Beck’s ‘Risk Society’, Risikogesellschaft (1986), in relation to people becoming increasingly preoccupied with a sense of impending doom that has been brought about by the pandemic: portrayed through recent fashion choices and explorations. To support my discussion further, I have incorporated the works of Marilynn H. Johnson in her Adorning Bodies (2022), in which she explores the philosophical implications of bodily adornment. Johnson notes that existential feelings and thoughts inspiring people’s fashion decisions, are not uncommon. As we have seen previously, different trends and popularity of statement pieces of clothing, rise following grand world events, such as in the 1960s in response to the Vietnam war and adjacent Civil Rights movement. The rise of apocalyptic fashion serves as proof of the determination and adaptability of human beings, along with our willingness to persevere through difficult situations, and it is this that I have delved into in this project.