The Advertising of Honda – Popular and life-affirming, but is it just a capitalist front designed purely for selling and promoting the spectacle?
Popular and life-affirming, but is it just a capitalist front designed purely for selling and promoting the spectacle?
The Society of the Spectacle (Guy Debord) – claims our society is dominated by the spectacle (TV for e.g.) but is it too cynical?
‘The Power of Dreams’ or ‘the glitter of the spectacle’s distractions’? Through this project, I aim to examine the theory Guy Debord asserts in his The Society of the Spectacle in detail, in order to discuss the relevance of a Debordian analysis with relation to Honda’s advertising.