I aim to look at the effects mass culture has on society, particularly the influence of the magazine industry, and assess whether we are able to live authentically in keeping with the ideas of Adorno and Heidegger.
The evolution of magazines and the explosion of mass media has influenced individuals greatly.
Magazines have played a part in producing a set of standardized ideals for society to obey. Are we able to live authentically in spite of this?
Theodor Adorno; The Culture Industry
Popular culture in capitalist society is nothing more than a factory of mass produced goods which manipulate society into passivity and obedience.
Martin Heidegger; Being and Time
As humans we are thrown into a culture and society which we have no control over.
If we are all stroked with the same brush of culture then how is it possible to live an authentic life?