I cannot help feeling as though there is something seriously wrong with society at the moment if the way we look is the main concern for many individuals. There are a number of things that one must take into consideration as to why and how all of this possibly came about: internet, mass culture, mass consumption the list goes on, ultimately it seems there is a distinct relationship between the way in which we perceive ourselves today and modernity, and the ultimate question then is, are we autonomous subjects within modernity? And is this ultimately affecting our transcendence? I believe the most appropriate research methods for this particular topic will be mainly observational and qualitative. I am also interested in the historical context of identity thinking and the relationship it has with the body for instance the history of dieting, the fashion industry and investigating whether or not there is a specific source or reason as to why we think about our body shapes and physical appearances the way we do today. It becomes obvious that this particular topic is relevant to history and the attitudes people have on the subject matter are tied within the social situations at various times. In my project I will be making philosophical reference to Kant and the autonomy of the subject, discussing how in our present day there are various structures between subjects, for instance the internet, networking systems which mediate our relationships with others. Today bodily existence and spiritual existence are projected as the same…is this making it harder for subjects to know themselves? Are we fragmented selves? Jean Baudrillard points out in the Consumer in Society that the body has taken over the soul’s moral and ideological role as an object of salvation, and Oscar Wilde says “To be really medieval one should have no body. To be really modern one should have no soul.” We have become a society obsessed with the way we look, but does the way we look in such a superficial sense really tell us anything at all about us as individuals… and is this way of thinking pulling us further and further away from ourselves and the understanding of others. In the case of a traditional dualism between the soul and the body, as especially found in Platonic and Christian traditions, the identity of the body will be relatively unimportant, because identity will primarily have to do with the soul, not the body. Increasingly however, it is the body that has taken centre stage in connection with the shaping of identity.