Week 9 – Prototype User Tests

Users reacted to our prototype mostly highly positively, with notice board idea being the most appreciated by all users. Every user put high emphasis on improving feedback system, which would encourage constructive criticism and that there should be a follow-up for feedback from organisations receiving it. Bud and Will agreed that regular newsfeed on social media, especially Facebook, but possibly also twitter should be present to keep younger Walker residents informed and, over time, convince them to use the website more often. Heather insisted on creating an introduction guide for new users. This could be solved by an overlay on the home page, adding new, separate subpage for this or just having the guidance on the main page. Overlay seems to be most effective, as it allows for user interaction, instead of only having passive information somewhere on the page. For all users it was highly important that the whole initiative, including the website will stay in hands of the people, and/or the organisations present in Walker, as it is a matter of distrust to the local council or ‘outsiders’. Unfortunately our idea of having achievements and volunteer points systems  was not well received, user’s reason for this was that it would rather confuse the general public, rather than helping them to be more committed for the local causes, but they did not exclude a possibility of adding it later, as the wide user group gets used to the website.

 

The user tests went mostly as expected, with an exception of our idea of volunteering points and achievements (a reward for activity system), which wasn’t accepted very enthusiastically by the users. Nevertheless, users ‘rejected’ this system, not because it is bad, wrong, etc., but rather than that it would simply confuse the general public, so they advised implementing the system later on, after most website users get used to it.

User testing with Will and Gerrard were quite informal and pleasant for both sides, as we have already spent significant amount of time talking together before. User test with Heather was also alright, but a little bit more tense, as Heather was very focused on constructive criticism of our prototype and after-test discussion regarding the prototype.

The process was fairly easy to understand for everyone, even for Will, who self-declares himself as ‘techno sceptic’. Heather raised the need for an introductory guide for the website, bearing in mind wider public’s computer literacy levels.

I think the user interviews went very well and that there isn’t much, if anything, that could be changed for better, perhaps maybe organising the user test for all users at the same time and providing each user with a device for testing. Unfortunately this was not possible at the time.

Week 5: Concept ideas sketch

Our original idea for the project was to create a website – online platform for volunteer groups and wider  community in Walker to communicate, share ideas, information and opportunities. While this is still main focal point of our design, during interviews we have noticed that many people in Walker have difficulties regarding computer literacy and/or accessibility to computers or smartphones. To overcome this difficulty we assumed we need to promote our website as well as various courses in computer literacy offered by volunteering organisations across walker, but as well creating a paper version of a ‘newsletter’ – something like yellow pages. This will help to reach to the elderly, and to people who would not be keep on learning how to use a computer. The drawback of printed newsletter is it’s cost, so to cover for it, we believe it would be a good idea to ask local businesses to pay a small monthly fee, so that we can run the website and the newsletter, and for that the businesses could advertise themselves to the local community.

Other alternative that we propose to help to reach out to as many Walker residents as possible is to mount a public interactive displays, where people could gain information what events, activities and opportunities are available for them and sign up for them. Public displays could be placed in libraries, community centres, etc. They would also be provided with easy to read and follow infographics how to use them, so the people won’t be discouraged to use them. Other discussed alternative was a smartphone application, something like a simplified version of the website, but we have agreed that since Walker is facing economic hardships and not many people do have a smartphone, combined with low computer literacy skills it won’t be too useful for the community, at least during first few years of the project.

To summarise, the main point of the program will be the website, as it can be easily modified to suit the needs of the users, and as well as it has relatively low cost of running. It could also help to create sense of community without a need of leaving your home. To reach to computer illiterate people we aim to advertise computer skills training sessions and as well as hand out a monthly newsletter through the mail door. This way everyone in Walker will be informed about opportunities, events and activities, while the cost will most likely be covered from advertisements from local businesses. Public interactive displays can be a helpful add-on to the website for the people who lack a computer in their homes. We estimate that a smartphone application would not be used to the extent it will be worth creating it on so early stage of the project.

Interview template for Walker

Our interview based research we have focused on talking with local pro-community organisations leaders, as they know the realities of local community and troubles that organisations face.

 

(Welcome), we are 2nd Stage students at Newcastle University. We are currently working on a project named ‘Walker Creative Neighbourhood’. Our aim is to gather the Walker community together and encourage pro-community organisations
co-operation. We would like to develop a set of tools for the community that will help them to organise and support themselves. We assume that after short time after the project has been implemented the people, who are interested in actively participating in their community’s life will be content creators as well, most likely under supervision of moderators (who would also be part of the community). Initiative will help promoting events, education and volounteering opportunities. The project could also include promoting local businesses, entrepreneurship, and also potentially recruitment and freelance opportunities. This project is meant to help community in Walker, thus we would like to ask you a few questions to better understand the community itself.

 

 

  1. Could you tell us a little bit about yourself?
  2. Can you tell us what is the role of your organisation for the people in Walker?
  3. What is your role in the organisation? (unless covered in point 1.)
  4. Which kinds of people do commonly get involved in volunteering for your organisation?
  5. Can you tell us, as far as you are concerned, what is the profile of current volounteers in Walker?
  6. What is current ‘volounteering atmosphere’ in Walker (how people think and feel like about volounteering)?
  7. What challenges does your organisation face to reach out to local individuals, who could volunteer?
  8. How do you think is the best way to inspire people to develop themselves, participate in various activities and volounteer in Walker?
  9. What do you think is the best way to bring up connection between communities in Walker?
  10. How do you think is the best way to encourage cooperation between various organisations present in walker?
  11. What do you think would be the best way to promote/advertise volounteering and other activities?
  12. What could be the best way to reach people with our initiative in walker?
  • A)if digital, what about the people who don’t have access to computers/smartphones, what is the best way to reach to them?
  • B) if digital, how can we also engage people who lack IT skills, i.e. the elderly?
  1. Are there any education projects that you are aware of in Walker?
  • if yes, how do they benefit local communites, how they should be promoted?
  1. How do you think our initiative should be funded?
  2. What do you think the role of local buisnesses should be in this project?
  • how could we encourage them for social reinvestment?
  1. Alice drew our attention to the mapping of organisations and buisnesses in Walker. How do you imagine a map like that should look like, and what features for the users should it include?
  • A)Also, how users should be able to interact with it?
  • B)Should mapping be more stiff – limited to the Walker only, or more relaxed, allowing users to see map’ content beyond Walker, which could be helpful to them?
  1. What do you think the role of local authorities should be in the initiative (or perhaps they shouldn’t participate at all)?
  2. Do you have any other propositions or comments?