Boosting National Student Survey Reponse Rates

Looking for tips on boosting response rates for the NSS survey? Below you will find a few ideas on how to achieve a higher response rate…


Some ideas on what you could do…

  • Actively encourage completion using a mobile device. Wireless access is being continuously improved across campus which should make this really easy! When using a smartphone students just need to follow the link in their email which will automatically take them to the mobile version of the NSS Survey.
  • Arrange dedicated information sessions or set aside a brief amount of time at the start or end of timetabled sessions for students to complete surveys on their own devices.
  • Task student ambassadors or stage reps with encouraging their cohort to take part in surveys by posting on School/Programme social media. Encouraging discussion amongst student cohorts may lead to positive suggestions for improvement.

Communication is key…

  • Try to ensure examples of improvements made both in house and across the wider University in response to survey results are communicated widely. You Said, We Did  highlights recent University wide actions. It might also be a good idea to highlight separately what has been achieved at local level.
  • Don’t forget taking part in the NSS is an opportunity for students to compete with other Schools! Subject areas with the highest response rates at the end of the survey period will win a cash prize to spend however the students wish. Further details of this can be found on the LTDS webpages

Why is the NSS important?

Aside from helping the University ensure that students are satisfied with its courses the NSS is also increasingly crucial for prospective students and parents in deciding which institution to choose.

Data from the NSS is publicly available via Unistats. This official site allows prospective students to compare information across institutions and subjects/courses. The site draws together comparable data on areas that students have identified as important in making decisions about what and where to study.

As it is publicly available the NSS can also be used by prospective students but also by other bodies wishing to measure student satisfaction and experience, from newspapers to government and policymakers.

To find out more visit visit

If you have any initiatives that you have introduced in house in an effort to boost response rates and would like to share your ideas with the wider University, then please contact the Learning and Teaching Development Service by emailing


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