As a globally recognised market analyst, Mintel produces hundreds of reports into UK-specific consumer markets every year. Each report provides a unique overview of a market’s dynamics and prospects, giving you the knowledge to devise informed and profitable marketing strategy. Mintel is also one of the many Business specialist databases that we subscribe to here at Newcastle University, which you can access via Library Search, or along with many other of our resources via our Business Subject Guide.
Mintel also produce an excellent podcast, A Little Conversation Podcast, on YouTube which covers ideas and new perspectives on how we eat, drink, shop, groom and think – from the key issues impacting society to trends in food, beauty, tech and retail, they discuss what consumers want and why.
So if you are looking for an alternative resource in market research, have a look at these podcasts. You can subscribe to their podcast via their website or where you normally download your podcasts.
Here’s their latest podcast which is looking consumer behaviour of upcoming holiday shopping:
With the high volume of information available to you online when you begin your research, it can be difficult to know which of the sources you find to actually use in your assignments or essays. Ultimately, you’ll want to choose the information that is of good quality and that can help you to answer your research questions most effectively. This means you need to make some critical decisions about the information you have found. Even if the materials you find are from reliable sources, such as Library Search or a Subject Database like Scopus you’ll need to consider how the information you’ve found compares to other information and if it is suitable for your purposes.
To help you make effective critical decisions you’ll need to think about these key areas:
Currency – is the information up-to-date?
Relevance – does it help you answer your research question?
Authority – who wrote it? How qualified are the authors?
Accuracy – how did the authors of the information reach their conclusions? What evidence and data have they used?
Linguistics and Language Behavior Abstracts (LLBA) indexes and provides abstracts of journal articles, books, book chapters and dissertations on linguistics and language sciences including topics such as:
Anthropological linguistics
Applied linguistics
Descriptive linguistics
Discourse analysis
Language – pathological and normal
Learning disabilities
Nonverbal communication
Phonetics
Phonology
Psycholinguistics
It’s an excellent resource for those interested in the nature and use of language.
The database provides both basic and advanced search options and you can limit your results by information (source) type, publication date, subject, language and more. You can also limit to peer reviewed items only. While some full text items are available, LLBA item records generally provide only bibliographic information and an abstract, so look out for the ‘Find@Newcastle’ button in your results page, which will help you check for a full text copy of an item in Library Search.
LLBA has the advantage of including a specialised linguistics thesaurus, which you can use in advanced search to refine and focus your search. The thesaurus provides a searchable list of all the subject terms used in the database and highlights links between broader, narrower and related terms, helping you to select all of the keywords relevant to your topic.
ProQuest provide a helpful and detailed guide to LLBA which includes search tips for basic and advanced search as well as some sample searches you can work through to familiarise yourself with the database.
This small, but beautifully formed Standards Resource Guide will give you all you need to know about what standards you can access whilst at Newcastle University.
Standards are codes of best practice containing technical specifications and guidelines. They are used to ensure uniformity and consistency, reliability and safety and provide a quality benchmark.
We have full text access to all current BS, ASTM and IEEE standards.
Many ISO and EN (and some IEC) standards also have BS equivalents and are available online too.
To support teaching and research, we also purchase a small number of individual standards from other organisations (e.g. ASME, API, etc). These are usually available in hard-copy and you can find their shelfmarks on Library Search.
If you need a particular standard for your research, dissertation, or to support your teaching, please contact the Liaison Team or ask us to investigate buying it for library stock.
In the past few weeks you have probably been presented with module handbooks for everything you’re studying, with a list of references to things you are being told to read. Sometimes these will all be in the same referencing style and formatted in a way that you can understand easily what type of information it is. But sometimes, it might be more tricky to work out what exactly it is you are looking for. You can find yourself searching for a journal article, only to discover that it’s a book chapter, and you’ll never find it in a journal database.
If you are feeling a bit confused by your reading list, don’t worry. It’s a common problem and decoding references does get easier as you become more familiar with the referencing conventions of your subject.
There are some easy things to look out for in your references that will help you identify what type of information it is, and the key details, such as the author and title, that you would need to use in order to find it successfully. Take a look at the examples in the gallery to see what to watch out for.
Your reading list is also linked from your module course on Canvas. Individual items on your reading list will link through to Library Search, showing you print book availability and linking to e-book and e-journal full text wherever possible. This means you wont need to do a separate search.
One of my good friends is the middle child of three siblings – born between two siblings with strong identities of “the eldest” and “the youngest”- and feels that she gets “forgotten about” or “neglected” by her parents (but of course she never is).
You could compare second year at University to feeling like the second child – not as exciting and ‘new’ as the youngest new-born (first year) nor as distinguished and knowledgeable as the eldest (final year at University) – but definitely never to be forgotten about.
Research conducted by Liverpool John Moores University found that second year students can suffer from ‘underperformance and withdrawal’ (Thompson et al., 2013) and that ‘around a third of undergraduates experienced a slow down in their academic progress during second year’ (Milsom, 2015). So don’t worry if you are feeling a bit overwhelmed and disengaged as you enter your second year of studies, you are definitely not alone.
So how can you get out of your slump?
The research by Liverpool John Moores University highlight the importance of recognising the challenges faced by second year students and identify support that can help you rise to meet them (Thompson et al., 2013).
The Library have definitely not forgotten about our much loved second years, and we’ve been thinking about how we can help – here are our top three ways that the Library and our resources can support you during your second year and how you can hopefully kick-start your engagement with the Library and your studies…
1. Find inspiration
As a second year, you may often feel disengaged, so take some time to remember what you love about you subject; explore your reading lists and Subject Guide(s) to find some wider reading on your favourite topics in your subject area – this may help you build your subject knowledge, help you think about what you want to focus on in third year and remind you why you chose this subject in the start.
The reading lists for your modules is an excellent places to start any refresh. Watch this short video (2:44min) on how to find and use your reading lists:
Another place to re-engage with your subject is our Subject Guides. These guides are created by our ingenious Librarians (*ahem) and are collections of subject specific resources to help you discover reliable and authoritative information for your studies. Remember, if your studies are interdisciplinary, you might have to use multiple guides to ensure find relevant resources.
2. Refresh and build on your skills
Second year is a great time to take some time to refresh or build on your information and academic skills, so you are prepared for your studies becoming more challenging and intense as the year progresses and then transitioning into third year.
Boost your motivation this year by setting yourself small and achievable goals. These could be to improve a mark from last year, to read more widely or to refresh a skill that would be useful for employment. Our Skills Checker is an excellent tool to help you identify an area of information skills to work on.
Once you have identified the areas to work on, check out the ASK website for help and has advice on developing your academic skills. It is your guide to where you can go for support on all aspects of your academic life. With online resources to help you with your academic and study skills, covering topics such as academic integrity and referencing, exams and revisions, learning online and academic writing, you will find the support you need to study successfully.
Also discover our Skills Guides for help on finding, evaluating and managing information and useful guides on subject such as how to use EndNote, how to create an academic poster or how to identify fake news.
Our Employability Guide is another superb guide to show how developing your information and digital literacy skills can help prepare you for your future careers, and don’t forget, Newcastle University’s award-winning Careers Service provide expert advice regarding your future plans.
3. Ask for help
The Library is always here to help, so contact us by email, chat, phone or by social media 24/7 to ask any question regarding the Library services and resources.
The Library Liaison team and the Writing Development Centre are also available to meet (via Zoom or Teams) for a one-to-one appointment to help you on any aspect of Library and academic skills that you need help with. You can book an appointment via Library Help.
I hope we have reassured you that you lovely second years are definitely not forgotten and that we are here to help you on your academic journey every step of the way (*oh so cheesy). These are difficult times but with a bit of grit and determination we have confidence that you will succeed in every way.
If you’re writing a detailed essay, dissertation or thesis,
reference management software such as EndNote can save you a lot of time and
effort but only so long as you put in some time and effort to learn how it
works first.
So let us help you get a head start with these three steps:
Step 1: Getting set up & practising the basics
Use our online workbook to get off on the right foot with EndNote; it will guide you through setting up your EndNote Library, adding references and using EndNote with Word.
You can watch this handy video from Clarivate for a visual demonstration too:
Step 2: Organisation from chaos
You’ve probably got a lot of records in your Library now so
it’s time to get organised! Take a look
at these short guides and build up your EndNote expertise:
These tools will help you keep all your information together and make it easily accessible for step three…
Step 3: Now for the real magic
Now you’ve collected and organised your references, it’s time to put them to work for you using Cite While You Write in Word. Watch this video from Clarivate to see how it’s done:
Some EndNote Extras
Keen to learn even more? Take a look at the EndNote Extras section of our EndNote Guide to find out how to merge documents and reference lists, how to share your Library with colleagues or how to find the full text PDF of an article from your EndNote Library.
Outside the Box
While the University has a subscription to EndNote and the Library offer some support to help you use it, there are other reference management software tools available. Take a look at this FAQ to see some comparison charts that can help you decide which tool might be best for you!
Referencing is an important part of academic writing –
you’ll usually find it included in the marking criteria for your assignments
and projects, with marks being awarded for correctly formatted citations and
reference lists.
Why is referencing important?
It acknowledges the ideas and contributions of
others that you have drawn upon in your work, ensuring that you avoid
plagiarism
It highlights the range of reading you’ve done
for your assignment and makes your own contribution clear, showing how you’ve
taken ideas from others and built upon them
It enables the person reading your work to
follow up on your references so they can learn more about the ideas you’ve
discussed in your work or check any facts and figures.
How does referencing work?
Are there any tools that can help?
Yes! There are lots of referencing tools that can help you manage and format your citations and references correctly. Here are some examples:
A very useful online tool that lists all the information you need to include in a reference and provides examples of how a reference will look as an in-text citation and in a reference list. See our ‘Level Up Your Referencing: Cite Them Right’ blog for more information.
Citation Buttons
Keep an eye out for this symbol on Library
Search and Google Scholar. Clicking the
button will provide the option for you to copy a reference in a particular
style and paste it directly into your reference list. You might need to tidy it up a little bit but
it will save you time over writing them manually.
Reference building tools help you
to create a bibliography using the correct referencing style. You can input information manually or use
import functions to pull information through from other webpages or documents. As with the citation button above, reference
building tools can save you time but you may still need to check the references
are accurate.
Reference Management Software: e.g. EndNote
If you’re writing a detailed essay, dissertation or thesis, you may like to use a reference management tool such as EndNote, Mendeley or Zotero to help keep all of your references organised. This software allows you to manually add references or import them from Library Search, Google Scholar or Subject Databases; sort references into groups; attach pdf documents or add notes. You can then use the reference management software while you write to add in-text citations and format your reference list.
The University has a subscription for EndNote which is available in all University clusters and can be downloaded to your own personal device. You’ll find information about how to get started with EndNote on our EndNote Guide.
Remember: whatever tool you use, it’s always a good idea to get to know the conventions of the referencing style your school or lecturer would like you to use so that you can spot mistakes or missing information.
You can find out more about referencing and plagiarism by following this tutorial from Cite Them Right (You’ll need to log in to the institutional log in with your University username and password.)
The Library has purchased Gale’s Digital Scholar Lab: a digital humanities platform with potential uses for students, researchers and module leaders, whatever your previous experience. It enables you to:
create and clean customised content sets, using our Gale Primary Sources collections (which include a wide range of historic newspaper, periodical and book archives)
analyse and interrogate the data, using the Lab’s text analysis and visualisation tools
manage and share content sets with others.
For those who regularly use digital techniques or methods, you can use the Lab to dramatically reduce the time needed to compile, curate and clean datasets, either using Gale data or locally held data, which can be uploaded into the Lab.
For those interested in teaching using the Lab, it contains a comprehensive Learning Centre that you can use to introduce students to basic and advanced concepts, with worked examples that can form the basis of a lesson plan.
Finally, for those new to digital humanities, and intimidated by thoughts of coding, the Lab provides a way to produce sophisticated, analytical research that requires no coding skill and allows you to make discoveries in archives that would otherwise be impossible.
To help you find out more about Digital Scholar Lab, representatives from Gale will be running two online training sessions for Newcastle University staff and students via Zoom on:
Monday November 16th, 14.00-15.30 and repeated on
Thursday November 19th, 10.00-11.30
The session will introduce you to Digital Scholar Lab, and its interface and workflows. It will cover text mining in general, search queries, curating and managing datasets, using analysis tools, and reviewing results. There will be plenty of opportunities for questions.
Any Newcastle University staff and students are welcome: you don’t need any previous knowledge of Digital Scholar Lab. However, if you have previously used Digital Scholar Lab, you may also find the session useful as a refresher, and to find out about recent enhancements.
To book your place on one of the sessions, please fill in our booking form.
If you are interested in more bespoke training (for example, for a specific cohort of students, or at a more advanced level), please contact Lucy Keating, and we’ll discuss with Gale representatives.
As well as compiling Subject Guides for each School across campus, your friendly Library Liaison Team also put together Resource Guides on topics of interest and significance. While you might currently feel like you’ve read more than enough on the Covid-19 pandemic to last a lifetime; bear with us!
“What does the future hold in the coming months and years? The pandemic has the potential to make its effects felt for years to come.”
More than ever, it’s been difficult to keep ahead of the pace of change and updates. Our team of library staff and student volunteers have been sorting the current affairs wheat from the chaff on behalf of our Library colleagues and users. Focusing on the impact and response to the crisis, both here in the UK and globally, the resource guide takes in a wide range of interdisciplinary fields, from sport to society, and transport to technology.
The guide also offers a Scopus feed of some of the most recent NU research outputs on corona virus and its implications.
We think this might be of particular interest to those of you who may be considering a topical COVID 19 angle for upcoming dissertations or assignments. If you’re aware of any updates or new resources that you think our readers should be aware of, we’ve incldued a contact box so you can send us your suggestions.
